How a Customer’s Trust in Cloudflare Led to a Big Win against Bots

Key Points

• Anyone with public-facing web properties is likely to have bot traffic on their website.
• One type of bot that commonly targets eCommerce and online portals is a ‘scraper bot’.
• Some scraper bots are good (such as those used by search engines to assess your website’s content to inform search results, or price comparison sites to help inform consumer decisions), however many are malicious, and will work to scrape not only images but also pricing data from your site for use by a competitor.
• Many Bot Management providers will need to divert your traffic to a dedicated data centre to analyse your traffic and ‘scrub’ it clean from malicious bot traffic before sending it on to your site. While effective this will almost certainly add latency to the traffic’s ‘journey’ resulting in degraded user experience. Look for a technology partner with an expansive network who can scan your traffic in real time as it passes through any data centre on their network.
• Good and bad scraper bots behave in largely the same way, making it difficult for bot protection systems to differentiate between the two. A common challenge with Bot Management solutions is that they can return a high Continue reading