Your AI bill is out of control. Cloudflare can fix it now.
There isn't a CIO on the planet not worried about AI spend right now. CFOs are increasingly nervous, too.
For fear of falling behind, many companies have pushed their employees to use AI as aggressively as possible. The edict was clear: "Move fast, we'll figure out the bill later." And for the most part, it worked: AI has been genuinely transformational for the teams that leaned in.
But the costs are real: we’ve heard countless horror stories of huge bills and painful overages on token spend.
Today, we're announcing spend controls in Cloudflare AI Gateway, and a closed beta for identity-driven budgets and routing using Cloudflare Access and your existing identity provider.
As we’ve spoken with hundreds of companies about their AI strategy, we’ve seen a common story: The company gives every engineer access to frontier models through a shared API key. Usage takes off. At the end of the month, finance pulls the invoice and nobody can explain where the money went. Was it the machine learning team training a new pipeline? Was it an intern running Claude Opus on email triage? Was it a runaway continuous integration job that burned through 50 million tokens in a weekend? Continue reading
