AI has changed the web right before our eyes. With Google’s AI Overviews doing the heavy lifting, publications that once owned the first page of search results are being replaced by summaries. Readers get their answer without ever clicking through. Much of the traffic has simply stopped.
Cloudflare on Wednesday A year ago, Cloudflare’s pitch was practically defensive, asserting that website owners should be able to block AI crawlers. And while that still holds true, the company has pivoted to discussing building “rails” for an “agentic economy.” And it makes sense. If AI agents are already browsing the web, collecting content, and in some cases buying things, someone needs to handle the business end of how the sites they visit are compensated. Cloudflare thinks that someone should be Cloudflare.
Paying for value, not visits
Roughly a year ago, Cloudflare Continue reading
Amanda Caswell