This vendor-written tech primer has been edited by Network World to eliminate product promotion, but readers should note it will likely favor the submitter’s approach.

Could Facebook or LinkedIn become the nexus for your voice calls and other communications? Not yet, but thanks to a technology known as WebRTC you can’t rule out the possibility.

WebRTC — the initials stand for Real Time Communications — is an open-source project that aims to transform the ordinary Web browser into a full-featured unified communications portal. With WebRTC, users establish real-time communication sessions from their browser, search, find and point to the servers of people they want to communicate with, and establish connections — all without needing to know the recipient’s phone number or email address.

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