Announcing the Online Trust Audit & Honor Roll Methodology for 2018
The Online Trust Alliance (OTA) is an Internet Society initiative that aims to enhance online trust, user empowerment, and innovation through convening multistakeholder initiatives and developing and promoting best practices, ethical privacy practices, and data stewardship. One of OTA’s major activities is the Online Trust Audit & Honor Roll, which promotes responsible online privacy and data security practices and recognizes leaders in the public and private sectors who have embraced them. This morning, we released the methodology we’ll use for this year’s audit.
The report will analyze more than 1,000 websites on consumer protection, site security, and responsible privacy practices. Based on a composite weighted analysis, sites that score 80 percent or better overall, without failing in any one category, will be recognized in the Honor Roll.
Building largely on past criteria, this year’s updates include GDPR compliance and other security and privacy standards and practices, as well as adding a healthcare sector. From the press release:
Key changes to this year’s Audit include:
- Consumer Protection (email authentication, domain security and anti-phishing technologies) – more granular assessment of Domain-based Message Authentication, Reporting and Conformance (DMARC) support, and increased weight for use of opportunistic Transport Layer Security (TLS), which Continue reading