It’s hard to imagine life without our smartphones. Whereas computers were mostly fixed and often shared, smartphones meant that every individual on the planet became a permanent, mobile node on the Internet — with some 6.5B smartphones on the planet today.
While that represents an explosion of devices on the Internet, it will be dwarfed by the next stage of the Internet’s evolution: connecting devices to give them intelligence. Already, Internet of Things (IoT) devices represent somewhere in the order of double the number of smartphones connected to the Internet today — and unlike smartphones, this number is expected to continue to grow tremendously, since they aren’t bound to the number of humans that can carry them.
But the exponential growth in devices has brought with it an explosion in risk. We’ve been defending against DDoS attacks from Internet of Things (IoT) driven botnets like Mirai and Meris for years now. They keep growing, because securing IoT devices still remains challenging, and manufacturers are often not incentivized to secure them. This has driven NIST (the U.S. National Institute of Standards and Technology) to actively define requirements to address the (lack of) IoT device security, and the EU Continue reading
Cloudflare launched on September 27, 2010. This week we'll celebrate our 12th birthday. As has become our tradition, we'll be announcing a series of products that we think of as our gifts back to the Internet. In previous years, these have included products and initiatives like Universal SSL, Cloudflare Workers, our Zero Markup Registrar, the Bandwidth Alliance, and R2 — our zero egress fee object store — which went GA last week.
We're really excited for what we'll be announcing this year and hope to surprise and delight all of you over the course of the week with the products and features we believe live up to our mission of helping build a better Internet.
While this will be our 12th Birthday Week of product announcements, for the last two years, as the cofounders of the company, we've also taken this time as an opportunity to write a letter publicly reflecting on the previous year and what's on our minds as we go into the year ahead.
Since our last birthday, it's been a tale of two halves of a very different year. At the end of 2021 and into the first two months Continue reading
Back in 2019, we worked on a chart for Cloudflare’s IPO S-1 document that showed major releases since Cloudflare was launched in 2010. Here’s that chart:
Of course, that chart doesn’t show everything we’ve shipped, but the curve demonstrates a truth about a growing company: we keep shipping more and more products and services. Some of those things start with a beta, sometimes open and sometimes private. But all of them become generally available after the beta period.
Back in, say, 2014, we only had a few major releases per year. But as the years have progressed and the company has grown we have constant updates, releases and changes. This year a confluence of products becoming generally available in September meant it made sense to wrap them all up into GA Week.
GA Week has now finished, and the team is working to put the finishing touches on Birthday Week (coming this Sunday!), but here’s a recap of everything that we launched this week.
What launched | Summary | Available for? |
---|---|---|
Monday (September 19) | ||
Cloudforce Continue reading |
You go to a website or service, but before access is granted, there’s a visual challenge that forces you to select bikes, buses or traffic lights in a set of images. That can be an exasperating experience. Now, if you have iOS 16 on your iPhone, those days could be over and are just a one-time toggle enabled away.
CAPTCHA = "Completely Automated Public Turing test to tell Computers and Humans Apart"
In 2021 and 2022, we took direct steps to end the madness that wastes humanity about 500 years per day called CAPTCHAs, that have been making sure you’re human and not a bot. In August 2022, we announced Private Access Tokens. With that, we’re able to eliminate CAPTCHAs on iPhones, iPads and Macs (and more to come) with open privacy-preserving standards.
On September 12, iOS 16 became generally available (iPadOS 16 and macOS 13 should arrive in October) and on the settings of your device there’s a toggle that can enable the Private Access Token (PAT) technology that will eliminate the need for those CAPTCHAs, and automatically validate that you are a real human visiting a site. If you already have iOS 16, here’s what you should Continue reading
Logs are a critical part of every successful application. Cloudflare products and services around the world generate massive amounts of logs upon which customers of all sizes depend. Structured logging from our products are used by customers for purposes including analytics, debugging performance issues, monitoring application health, maintaining security standards for compliance reasons, and much more.
Logpush is Cloudflare’s product for pushing these critical logs to customer systems for consumption and analysis. Whenever our products generate logs as a result of traffic or data passing through our systems from anywhere in the world, we buffer these logs and push them directly to customer-defined destinations like Cloudflare R2, Splunk, AWS S3, and many more.
Today we are announcing three new key features related to Cloudflare’s Logpush product. First, the ability to have only logs matching certain criteria be sent. Second, the ability to get alerted when logs are failing to be pushed due to customer destinations having issues or network issues occurring between Cloudflare and the customer destination. In addition, customers will also be able to query for analytics around the health of Logpush jobs like how many bytes and records were pushed, number of successful pushes, and number of Continue reading
When it comes to privacy, much is in your control as a website owner. You decide what information to collect, how to transmit it, how to process it, and where to store it. If you care for the privacy of your users, you’re probably taking action to ensure that these steps are handled sensitively and carefully. If your website includes no third party tools at all - no analytics, no conversion pixels, no widgets, nothing at all - then it’s probably enough! But… If your website is one of the other 94% of the Internet, you have some third-party code running in it. Unfortunately, you probably can’t tell what exactly this code is doing.
Third-party tools are great. Your product team, marketing team, BI team - they’re all right when they say that these tools make a better website. Third-party tools can help you understand your users better, embed information such as maps, chat widgets, or measure and attribute conversions more accurately. The problem doesn’t lay with the tools themselves, but with the way they are implemented - third party scripts.
Third-party scripts are pieces of JavaScript that your website is loading, often from a remote web server. Those Continue reading
The Internet is an endless flow of conversations between computers. These conversations, the constant exchange of information from one computer to another, are what allow us to interact with the Internet as we know it. Application Programming Interfaces (APIs) are the vital channels that carry these conversations, and their usage is quickly growing: in fact, more than half of the traffic handled by Cloudflare is for APIs, and this is increasing twice as fast as traditional web traffic.
In March, we announced that we’re expanding our API Shield into a full API Gateway to make it easy for our customers to protect and manage those conversations. We already offer several features that allow you to secure your endpoints, but there’s more to endpoints than their security. It can be difficult to keep track of many endpoints over time and understand how they’re performing. Customers deserve to see what’s going on with their API-driven domains and have the ability to manage their endpoints.
Today, we’re excited to announce that the ability to save, update, and monitor the performance of all your API endpoints is now generally available to API Shield customers. This includes key performance metrics like latency, error rate, and Continue reading
Over the past several days, protests and demonstrations have erupted across Iran in response to the death of Mahsa Amini. Amini was a 22-year-old woman from the Kurdistan Province of Iran, and was arrested on September 13, 2022, in Tehran by Iran’s “morality police”, a unit that enforces strict dress codes for women. She died on September 16 while in police custody.
Published reports indicate that the growing protests have resulted in at least eight deaths. Iran has a history of restricting Internet connectivity in response to protests, taking such steps in May 2022, February 2021, and November 2019. They have taken a similar approach to the current protests, including disrupting Internet connectivity, blocking social media platforms, and blocking DNS. The impact of these actions, as seen through Cloudflare’s data, are reviewed below.
In the city of Sanandij in the Kurdistan Province, several days of anti-government protests took place after the death of Mahsa Amini. In response, the government reportedly disrupted Internet connectivity there on September 19. This disruption is clearly visible in the graph below, with traffic on TCI (AS58224), Iran’s fixed-line incumbent operator, in Sanandij dropping to zero between Continue reading
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We announced the Data Localization Suite in 2020, when requirements for data localization were already important in the European Union. Since then, we’ve witnessed a growing trend toward localization globally. We are thrilled to expand our coverage to these countries in Asia Pacific, allowing more customers to use Cloudflare by giving them precise control over which parts of the Cloudflare network are able to perform advanced functions like WAF or Bot Management that require inspecting traffic.
In 2020, we introduced (Regional Services), a new way for customers to use Cloudflare. With Regional Services, customers can limit which data centers actually decrypt and inspect traffic. This helps because certain customers are affected by regulations on where they are allowed to service traffic. Others have agreements with their customers as part of contracts specifying exactly where traffic is allowed to be decrypted and inspected.
As one German bank told us: "We can look at the rules and regulations and debate them all we want. As long as you promise me that no machine outside the European Union will see a decrypted Continue reading
Following today’s announcement of General Availability of Cloudflare R2 object storage, we’re excited to announce that customers can also store and retrieve their logs on R2.
Cloudflare’s Logging and Analytics products provide vital insights into customers’ applications. Though we have a breadth of capabilities, logs in particular play a pivotal role in understanding what occurs at a granular level; we produce detailed logs containing metadata generated by Cloudflare products via events flowing through our network, and they are depended upon to illustrate or investigate anything (and everything) from the general performance or health of applications to closely examining security incidents.
Until today, we have only provided customers with the ability to export logs to 3rd-party destinations - to both store and perform analysis. However, with Log Storage on R2 we are able to offer customers a cost-effective solution to store event logs for any of our products.
We’ve unpacked the commercial impact in a previous blog post, but to recap, the cost of storage can vary broadly depending on the volume of requests Internet properties receive. On top of that - and specifically pertaining to logs - there’s usually more expensive fees to access that data whenever Continue reading
Cloudflare Images was announced one year ago on this very blog to help you solve the problem of delivering images in the right size, right quality and fast. Very fast.
It doesn’t really matter if you only run a personal blog, or a portal with thousands of vendors and millions of end-users. Doesn’t matter if you need one hundred images to be served one thousand times each at most, or if you deal with tens of millions of new, unoptimized, images that you deliver billions of times per month.
We want to remove the complexity of dealing with the need to store, to process, resize, re-encode and serve the images using multiple platforms and vendors.
At the time we wrote:
Images is a single product that stores, resizes, optimizes and serves images. We built Cloudflare Images, so customers of all sizes can build a scalable and affordable image pipeline in minutes.
We supported the most common formats, such as JPG, WebP, PNG and GIF.
We did not feel the need to support SVG files. SVG files are inherently scalable, so there is nothing to resize on the server side before serving them to your audience. One can even argue that Continue reading
A few months ago we launched Custom Domains into an open beta. Custom Domains allow you to hook up your Workers to the Internet, without having to deal with DNS records or certificates – just enter a valid hostname and Cloudflare will do the rest! The beta’s over, and Custom Domains are now GA.
Custom Domains aren’t just about a seamless developer experience; they also allow you to build a globally distributed instantly scalable application on Cloudflare’s Developer Platform. That’s because Workers leveraging Custom Domains have no concept of an ‘Origin Server’. There’s no ‘home’ to phone to - and that also means your application can use the power of Cloudflare’s global network to run your application, well, everywhere. It’s truly serverless.
Today we’ll start a series of posts outlining a simple todo list application. We’ll start with an API and hook it up to the Internet using Custom Domains.
With Custom Domains, you’re treating the whole network as the application server. Any time a request comes into a Cloudflare data center, Workers are triggered in that data center and connect to resources across the network as needed. Our developers don’t need to Continue reading
The Software as a Service (SaaS) model has changed the way we work – 80% of businesses use at least one SaaS application. Instead of investing in building proprietary software or installing and maintaining on-prem licensed software, SaaS vendors provide businesses with out-of-the-box solutions.
SaaS has many benefits over the traditional software model: cost savings, continuous updates and scalability, to name a few. However, any managed solution comes with trade-offs. As a business, one of the biggest challenges in adopting SaaS tooling is loss of customization. Not every business uses software in the same way and as you grow as a SaaS company it’s not long until you get customers saying “if only I could do X”.
Enter Workers for Platforms – Cloudflare's serverless functions offering for SaaS businesses. With Workers for Platforms, your customers can build custom logic to meet their requirements right into your application.
We’re excited to announce that Workers for Platforms is now in GA for all Enterprise customers! If you’re an existing customer, reach out to your Customer Success Manager (CSM) to get access. For new customers, fill out our contact form to get started.
As a SaaS business invested in Continue reading
Today, we’re excited to announce that Stream Live is out of beta, available to everyone, and ready for production traffic at scale. Stream Live is a feature of Cloudflare Stream that allows developers to build live video features in websites and native apps.
Since its beta launch, developers have used Stream to broadcast live concerts from some of the world’s most popular artists directly to fans, build brand-new video creator platforms, operate a global 24/7 live OTT service, and more. While in beta, Stream has ingested millions of minutes of live video and delivered to viewers all over the world.
Bring your big live events, ambitious new video subscription service, or the next mobile video app with millions of users — we’re ready for it.
Live video uses a massive amount of bandwidth. For example, a one-hour live stream at 1080p at 8Mbps is 3.6GB. At typical cloud provider egress prices, even a little egress can break the bank.
Live video must be encoded on-the-fly, in real-time. People expect to be able to watch live video on their phone, while connected to mobile networks with less bandwidth, higher latency and Continue reading
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R2 gives developers object storage, without the egress fees. Before R2, cloud providers taught us to expect a data transfer tax every time we actually used the data we stored with them. Who stores data with the goal of never reading it? No one. Yet, every time you read data, the egress tax is applied. R2 gives developers the ability to access data freely, breaking the ecosystem lock-in that has long tied the hands of application builders.
In May 2022, we launched R2 into open beta. In just four short months we’ve been overwhelmed with over 12k developers (and rapidly growing) getting started with R2. Those developers came to us with a wide range of use cases from podcast applications to video platforms to ecommerce websites, and users like Vecteezy who was spending six figures in egress fees. We’ve learned quickly, gotten great feedback, and today we’re excited to announce R2 is now generally available.
We wouldn’t ask you to bet on tech we weren’t willing to bet on ourselves. While in open beta, we spent time moving our own products to R2. One such example, Cloudflare Images, proudly serving thousands Continue reading
On February 23, 2022, after being a customer for two years and seeing phishing attacks virtually disappear from our employee’s mailboxes, Cloudflare announced the acquisition of Area 1 Security.
Thanks to its unique technology (more on that below) Cloudflare Area 1 can proactively identify and protect against phishing campaigns before they happen, and potentially prevent the 90%+ of all cyberattacks that Deloitte research identified as starting with an email. All with little to no impact on employee productivity.
But preventing 90% of the attacks is not enough, and that’s why Cloudflare Area 1 email security is part of our Zero Trust platform. Here’s what’s new.
Starting today you will find a dedicated Email Security section on your Cloudflare dashboard. That’s the easiest way for any Cloudflare customer to get familiar with and start using Cloudflare Area 1 Email Security.
From there you can easily request a trial, which gives you access to the full product for 30 days.
Our team will guide you through the setup, which will take just a few minutes. That’s the beauty of not having to install and tune a Secure Email Gateway (SEG). You can simply configure Area Continue reading
Defending corporate networks from emerging threats is no easy task for security teams who manage complex stacks of firewalls, DNS and HTTP filters, and DLP and sandboxing appliances. Layering new defenses, such as Remote Browser Isolation to mitigate browser-borne threats that target vulnerabilities in unpatched browsers, can be complex for administrators who first have to plan how to integrate a new solution within their existing networks.
Today, we’re making it easier for administrators to integrate Cloudflare Browser Isolation into their existing network from any traffic source such as IPsec and GRE via our WAN-as-a-service, Magic WAN. This new capability enables administrators to connect on-premise networks to Cloudflare and protect Internet activity from browser-borne malware and zero day threats, without installing any endpoint software or nagging users to update their browsers.
Before diving into the technical details, let’s recap how Magic WAN and Browser Isolation fit into network perimeter architecture and a defense-in-depth security strategy.
Companies have historically secured their networks by building a perimeter out of on-premise routers, firewalls, dedicated connectivity and additional appliances for each layer of the security stack. Expanding the security perimeter pushes networks to their limits as centralized Continue reading
Just a few short months ago, Cloudflare announced the launch of the Cloudflare One Partner Program. Many customers want to start their journeys to Zero Trust but are not sure where or how to start. It became clear there was a significant opportunity to partner with the channel – to combine Cloudflare’s complete Zero Trust portfolio with a broad set of Cloudflare-enabled, channel-delivered professional services to help customers navigate meaningful ways to adopt a Zero Trust architecture. Underscoring this need to partner was the fact that over the last six months we saw a 50% increase in new Cloudflare Zero Trust customers being won with the channel.
Clearly customers are ready to cut through the market hype of Zero Trust and start implementing - with the right platform of products and services - and the right value contribution of their channel partners.
Since the launch of the Cloudflare One Partner Program, we’ve engaged with hundreds of partners through our recruiting campaigns and in our Zero Trust Roadshow. This has provided a tremendous amount of feedback on what is working and why we believe we have the right program at the right time. This feedback has consistently centered around a few Continue reading
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In July 2022, we announced beta access to our newest Zero Trust product, Data Loss Prevention (DLP). Today, we are even more excited to announce that DLP is Generally Available to customers! Any customer can now get visibility and control of sensitive data moving into, out of, and around their corporate network. If you are interested, check out the bottom of this post.
Data Loss Prevention helps you overcome one of their biggest challenges: identifying and protecting sensitive data. The migration to the cloud has made tracking and controlling sensitive information more difficult than ever. Employees are using an ever-growing list of tools to manipulate a vast amount of data. Meanwhile, IT and security managers struggle to identify who should have access to sensitive data, how that data is stored, and where that data is allowed to go.
Data Loss Prevention enables you to protect your data based on its characteristics, such as keywords or patterns. As traffic moves into and out of corporate infrastructure, the traffic is inspected for indicators of sensitive data. If the indicators are found, the traffic is Continue reading
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It’s GA Week here at Cloudflare, meaning some of our latest and greatest endeavors are here and ready to be put in the hands of Cloudflare customers around the world. One of those releases is Cloudflare’s API-driven Cloud Access Security Broker, or CASB, one of the newest additions to our Zero Trust platform.
Starting today, IT and security administrators can begin using Cloudflare CASB to connect, scan, and monitor their third-party SaaS applications for a wide variety of security issues - all in just a few clicks.
Whether it’s auditing Google Drive for data exposure and file oversharing, checking Microsoft 365 for misconfigurations and insecure settings, or reviewing third-party access for Shadow IT, CASB is now here to help organizations establish a direct line of sight into their SaaS app security and DLP posture.
Try to think of a business or organization that uses fewer than 10 SaaS applications. Hard, isn’t it?
It’s 2022, and by now, most of us have noticed the trend of mass SaaS adoption balloon over recent years, with some organizations utilizing hundreds of third-party services across a slew Continue reading