Google Cloud exec talks courting enterprises, competing with Amazon and Microsoft
Tariq Shaukat doesn’t have the typical background you’d expect from someone leading the sales and professional services division at Google’s Cloud. Before becoming president of customers, Shaukat was chief commercial officer for Caesar’s Entertainment, the vast hotel and casino chain. As Google is attempting to court enterprise clients, Shaukat is bringing a customer-centric view to the business. And by the way, he’s no tech novice: He’s got undergraduate and graduate degrees from MIT and another graduate degree from Stanford.Analysts who track the IaaS cloud computing market give Google high marks for innovation and infrastructure backbone. But in last year’s Magic Quadrant, Gartner noted that Google was in the “rudimentary stages” of interacting with enterprise clients. The hiring of VMware co-founder Diane Greene in early 2016 was seen as a turning point for Google being serious about pursuing the enterprise market. Shaukat is continuing that work. In a market dominated by Amazon Web Services and Microsoft Azure, how will Google reach out to enterprise clients? That’s Shaukat’s job.To read this article in full or to leave a comment, please click here