How Adobe uses machine learning to drive marketing success

Earlier this year, Adobe took the wraps off its new Adobe Marketing Cloud, touting new data science capabilities like Adobe Analytics' Segment IQ, which uses machine learning to help marketers gain deep insight into audience segments. On Wednesday, Adobe advanced Segment IQ another step with the release of Segment Comparison for Analysis Workspace.Segment Comparison for Analysis Workspace is the first in what Adobe promises will be a series of audience analysis and discovery tools within Segment IQ. It uses machine learning techniques to perform automated analysis on every metric and dimension to which you have access. Nate Smith, senior product marketing manager, Adobe Analytics, says this allows Segment Comparison to uncover the key characteristics of the audience segments that are driving your company's KPIs.To read this article in full or to leave a comment, please click here

Office, Outlook, Slack, Handoff: The digital workplace reborn

"Office productivity" has meant Microsoft Office and Outlook on a Windows PC for nearly two decades, and most of us take it for granted as part of the technological woodwork. New versions of Office and Outlook long ago outstripped the functionality 99.9 percent of us need, and except for jarring UI changes like the introduction of the Ribbon in 2007, we take new versions in stride.But the digital office has undergone a fundamental, positive change in the past few years, one that should cause a rethink by users and IT alike.[ Office 365 is now ready to deploy across all your clients. InfoWorld shows you: How to make document sharing really work in Office 365. • What works and what doesn't in Office 365 collaboration • What works in Outlook on Windows, MacOS, iOS, and Android. • How to migrate to Office 365. | Road map: The coming revolution of the lowly desk phone. ] The rebirth of Microsoft Office is (hopefully) only the start Five years ago, I would have said that Microsoft Office and Exchange were dying dinosaurs, given Microsoft's active development of crappy mobile versions and continued crippling of the MacOS versions.To read Continue reading

20 great new features in Android 7.0 Nougat

The latest changes to Google's ubiquitous mobile operating systemAndroid 7.0 Nougat is loaded with new features and refinements, each one improving upon the overall Android experience. Some changes, such as bundled notifications, are quite obvious. Then there are the less visible changes, such as a new multitasking shortcut. Follow along as we take a look at what’s new in Google’s latest mobile OS.To read this article in full or to leave a comment, please click here

Intel doubles down on 5G strategy

Intel is ramping up its efforts on 5G. The company has outlined three 5G focus areas – the industry partnerships, end-to-end 5G-related hardware and software development (such as Narrow Band IoT), and 5G standards-setting. The company’s next generation and standards organisation 5G business and technology general manager, Rob Topol, said 5G is set to change the way the company operates and how the market responds to connectivity. “We’re very excited about 5G as a company. We have started research and development on it at a very early stage so that we can build prototypes that demonstrate many different use cases. 5G is going to be something that will be a network change and a wireless change that will be much more than just about smartphones or other mobile devices.To read this article in full or to leave a comment, please click here

Intel doubles down on 5G strategy

Intel is ramping up its efforts on 5G. The company has outlined three 5G focus areas – the industry partnerships, end-to-end 5G-related hardware and software development (such as Narrow Band IoT), and 5G standards-setting. The company’s next generation and standards organisation 5G business and technology general manager, Rob Topol, said 5G is set to change the way the company operates and how the market responds to connectivity. “We’re very excited about 5G as a company. We have started research and development on it at a very early stage so that we can build prototypes that demonstrate many different use cases. 5G is going to be something that will be a network change and a wireless change that will be much more than just about smartphones or other mobile devices.To read this article in full or to leave a comment, please click here

IDG Contributor Network: 911 — How high are you?

Reaching 911 can mean the difference between life and death. But just connecting to the 911 center is only half the battle. Determining your location is the other half.Despite the cool technology we see on TV and in the movies, when you make a 911 call from a cell phone, in actuality you are the proverbial needle in the haystack—and that haystack is in a dark room, and 911 has no flashlight.+ Also on Network World: Why smartphones struggle with 911 +Each year in the U.S., citizens make about 240 million 911 calls, with an estimated 192 million of them originating from cellular phones. With 911 Public Safety Answer Points (PSAPs) reporting inadequate location on these calls, it is no surprise that this presents a unique problem for public safety officials. To read this article in full or to leave a comment, please click here

Free Webinar : Introduction to Mobile Broadband Technologies

You are invited to attend the one hour Technical Webinar “Introduction to Mobile Broadband Technologies”. The essential Mobile Broadband Concepts and principles are illustrated with the below Agenda 1- The Mobile Broadband Journey (2G,3G,4G,LTE,5G) 2- Meet the Packet Switched Core 3- Training Review This webinar is recommended to : Network Professionals who are interested to […]

The post Free Webinar : Introduction to Mobile Broadband Technologies appeared first on Cisco Network Design and Architecture | CCDE Bootcamp | orhanergun.net.

Alleged NSA data dump contain hacking tools rarely seen

A stolen cache of files that may belong to the National Security Agency contains genuine hacking tools that not only work, but show a level of sophistication rarely seen, according to security researchers.That includes malware that can infect a device’s firmware and persist, even if the operating system is reinstalled.  “It's terrifying because it demonstrates a serious level of expertise and technical ability,” said Brendan Dolan-Gavitt, an assistant professor at New York University’s school of engineering.He’s been among the researchers going over the sample files from the cache, after an anonymous group called the Shadow Brokers posted them online.To read this article in full or to leave a comment, please click here

Alleged NSA data dump contain hacking tools rarely seen

A stolen cache of files that may belong to the National Security Agency contains genuine hacking tools that not only work, but show a level of sophistication rarely seen, according to security researchers.That includes malware that can infect a device’s firmware and persist, even if the operating system is reinstalled.  “It's terrifying because it demonstrates a serious level of expertise and technical ability,” said Brendan Dolan-Gavitt, an assistant professor at New York University’s school of engineering.He’s been among the researchers going over the sample files from the cache, after an anonymous group called the Shadow Brokers posted them online.To read this article in full or to leave a comment, please click here

Real-time web analytics

The diagram shows a typical scale out web service with a load balancer distributing requests among a pool of web servers. The sFlow HTTP Structures standard is supported by commercial load balancers, including F5 and A10, and open source load balancers and web servers, including HAProxy, NGINX, Apache, and Tomcat.
The simplest way to try out the examples in this article is to download sFlow-RT and install the Host sFlow agent and Apache mod-sflow instrumentation on a Linux web server.

The following sFlow-RT metrics report request rates based on the standard sFlow HTTP counters:
  • http_method_option
  • http_method_get
  • http_method_head
  • http_method_post
  • http_method_put
  • http_method_delete
  • http_method_trace
  • http_method_connect
  • http_method_other
  • http_status_1xx
  • http_status_2xx
  • http_status_3xx
  • http_status_4xx
  • http_status_5xx
  • http_status_other
  • http_requests
In addition, mod-sflow exports the following standard thread pool metrics:
  • workers_active
  • workers_idle
  • workers_max
  • workers_utilization
  • req_delayed
  • req_dropped
Cluster performance metrics describes how sFlow-RT's REST API is used to compute summary statistics for a pool of servers. For example, the following query calculates the cluster wide total request rates:
http://localhost:8008/metric/ALL/sum:http_method_get,sum:http_method_post/json
More interesting is that the sFlow telemetry stream also includes randomly sampled HTTP request records with the following attributes:
  • protocol
  • serveraddress
  • serveraddress6
  • serverport
  • clientaddress
  • clientaddress6
  • clientport
  • proxyprotocol
  • proxyserveraddress
  • proxyserveraddress6
  • proxyserverport
  • proxyclientaddress
  • proxyclientaddress6
  • proxyclientport
  • httpmethod
  • httpprotocol
  • httphost
  • httpuseragent
  • httpxff
  • httpauthuser
  • httpmimetype
  • httpurl
  • httpreferer
  • httpstatus
  • Continue reading

Intel Leverages Chip Might To Etch Photonics Future

Computing has gone through a few waves. There was human to human computing in the first few decades, and in recent years it has been dominated by human to machine computing with hyperscale consumer-facing applications, and we are on the cusp of a third wave of machine to machine computing that will swell compute, storage, and networking to untold zettabytes of traffic.

Under such data strain, there is an explosive need for bandwidth across datacenters as a whole, but particularly among hyperscalers with their hundreds of millions to billions of users. (Ironically, some datacenters are only now moving to 10 …

Intel Leverages Chip Might To Etch Photonics Future was written by Timothy Prickett Morgan at The Next Platform.

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