A look at Apple’s rise in the enterprise with IBM’s help
Apple's credibility in the enterprise has never been stronger. During the 22 months since the company inked a once unthinkable alliance with IBM, Apple turned a corner with IT professionals by simply extending its established strengths in consumer user experience, interface design and hardware to the market, which it hasn't historically prioritized."To a certain degree it's one of those successful partnerships that's a well-kept secret," says Van Baker, research vice president at Gartner. Both companies currently take a generally low-key approach to their MobileFirst for iOS initiative, and without splashy efforts to drum up interest or highlight momentum, much of the related activity happens behind the scenes, he says. To read this article in full or to leave a comment, please click here