Peanuts with a purpose: Sen.se unveils new smart sensors at IFA
Expecting people to figure out what its Cookie multipurpose smart sensors could be used for didn't work out so well for Sen.se. It's trying a different approach with its new Peanut sensors: application-specific packaging that sells the purpose, not the product.The first Peanut, launched Thursday, is a thermometer presented as a way to get alerts if a child's room gets too cold or a refrigerator too hot.Future Peanuts, all in the same 7.5-gram, 45 x 25 x 5 millimeter case, will contain different sensors and be packaged as an alarm clock/sleep monitor (SleepPeanut), a medication reminder (MedPeanut), or a remote control (PeanutButton). Sen.se plans to release a new reason to connect things to the internet every six weeks.To read this article in full or to leave a comment, please click here


Technology isn't the hard part, though.
It's unclear exactly which assets are on the block.