IDG Contributor Network: AppDirect’s survey rings true, albeit self-serving
I quite like Henry Ford's approach toward choice: You can have any color you like so long as it's black. Too much choice makes for (in my case, at least) increased stress as choices from a bewildering array of automobile options become ever more difficult.And this situation of consumers being spoiled for choice occurs in our own sector: technology.When I started out on this tech commentary lark over a decade ago, it was still the early days of SaaS. Only a few vendors -- Salesforce and NetSuite among them -- existed at that time. At the small and midsize business (SMB) end of town, there was a similarly limited choice of tools. Indeed, the start of my blogging journey coincided almost exactly with Rod Drury founding Xero, a SaaS company offering accounting for SMBs.To read this article in full or to leave a comment, please click here