How IBM plans to expand MobileFirst for iOS program
Apple and IBM’s program for iOS mobile app development in the enterprise is broadening its reach this year as more businesses pursue apps that can transform how their employees work, according to IBM. “We are engaged with more than 1,000 clients across the world,” says Mahmoud Naghshineh, IBM’s general manager in charge of the MobileFirst for iOS partnership with Apple.IBM also plans to integrate Watson analytics and cognitive differentiation to its growing portfolio of iOS apps in 2017, according to Naghshineh. Once a new app is deployed and it becomes valuable for the business, the next step is to make it smarter, he says.Hundreds of businesses have deployed apps to date and more are in development or at least in the sales cycle that leads to design and testing of new apps, according to Naghshineh. Changing the way people work, which was the original goal of Apple and IBM’s partnership, is also resulting in rapid digital transformation for many businesses, he says.To read this article in full or to leave a comment, please click here