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Uber to drop $500 million into mapping
Uber may not plan to reinvent the wheel, but the company will drop $500 million to re-map parts of the world. The company has been using Google Maps, but now that’s not good enough…especially if the maps need to be extremely precise for self-driving cars.“Uber wouldn’t exist if comprehensive interactive digital maps hadn’t been created first,” said Brian McClendon, vice president of advanced technologies at Uber. McClendon, who was previously the head of Google Maps, believes, “Existing maps are a good starting point, but some information isn’t that relevant to Uber, like ocean topography.”To read this article in full or to leave a comment, please click here