Cloudflare Zaraz launches new privacy features in response to French CNIL standards


Last week, the French national data protection authority (the Commission Nationale de l'informatique et des Libertés or “CNIL”), published guidelines for what it considers to be a GDPR-compliant way of loading Google Analytics and similar marketing technology tools. The CNIL published these guidelines following notices that the CNIL and other data protection authorities issued to several organizations using Google Analytics stating that such use resulted in impermissible data transfers to the United States. Today, we are excited to announce a set of features and a practical step-by-step guide for using Zaraz that we believe will help organizations continue to use Google Analytics and similar tools in a way that will help protect end user privacy and avoid sending EU personal data to the United States. And the best part? It takes less than a minute.
Enter Cloudflare Zaraz.
The new Zaraz privacy features
What we are releasing today is a new set of privacy features to help our customers enhance end user privacy. Starting today, on the Zaraz dashboard, you can apply the following configurations:
- Remove URL query parameters: when toggled-on, Zaraz will remove all query parameters from a URL that is reported to a third-party server. It will turn
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