Aruba Isn’t A Wireless Company (Any More)

Remember when Aruba was a wireless company? I know it sounds like something that happened 40 years ago but the idea that Aruba only really made wireless access points and some campus switches to support them isn’t as old as you think. The company, now known as HPE Aruba Networking (née Aruba, a Hewlett Packard Enterprise Company), makes more than just Wi-Fi gear. Yet the perception of the industry is that they’re still a wireless company looking to compete with the largest parts of the market.
Branching Out of Office
This year’s Aruba Atmopshere showed me that Aruba is trying to do more than just campus wireless. The industry has shifted away from just providing edge connectivity and is now focused on a holistic lineup of products that are user-focused. You don’t need to go much further than the technical keynote on the second day of the conference to see that. Or the Networking Field Day Experience videos linked above.
Do you know what Aruba wanted to showcase?
- Campus Switches
- Data Center Switches
- Private 5G/LTE
- SASE/SSE
- IoT
- Cloud-Enabled Management
You know what wasn’t on that list? Access points. For a “wireless” company that’s a pretty glaring omission, right? I think Continue reading





2022