Worth Reading: Outsourcing

This is a point that many people don’t get — if all businesses are data businesses (and they are, despite the constant refrain I’ve heard throughout my career that “we don’t make technology, here, so…”), then all the data, and all the analysis you do on that data, is just like the famous Coke recipe.
Know data, know your business. No data, no business.
It’s really that simple. When will we learn — and take this idea seriously? And when will we realize this rule applies to the network as well as the data in many cases?
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