Lyft turns to Verizon for an edge against Uber
Lyft is looking to better compete against larger rival Uber through a partnership with Verizon Wireless.Lyft’s ride-hailing app will now come preloaded on select Verizon Android smartphones, under a national partnership with the carrier that Lyft is announcing Thursday. The change will go into effect immediately for the newest Android smartphones, Lyft said. It didn’t specify which handsets are included. The partnership does not change the way Lyft’s app works.The deal, the first of its kind between the companies, will get Lyft’s app in front of more potential users. Lyft’s service, which lets people request rides through their smartphones, is currently available in 65 cities across the U.S. Uber is active in more than 300 cities and nearly 60 countries.To read this article in full or to leave a comment, please click here